Jennifer Jo Cobb Unites Entertainment, Business, and NASCAR At Kentucky Speedway
 

SPARTA, Kentucky (July 18, 2008) – As if 36 trucks racing at speeds of more than 165 mph wasn’t entertainment enough, Jennifer Jo Cobb’s associate sponsorship with Jim Finkl Enterprises truly brings the entertainment world to Kentucky Speedway.

            Entrepreneur and CEO Jim Finkl has partnered with entertainment mogul Percy Miller (aka, Master P) to deliver the People First Card, a joint venture with Transcard and the Discover Network. The reloadable debit card gives motorsports and non-motorsports fans alike an opportunity to take the first step toward taking control of their financial future. The duo also has collaborated on Vault Load Films which is expected to launch two new films, Mailman and Pig People, over the next few months.

            “Our vision always has been all about doing the next ‘right thing’,” said Finkl, whose initiatives also include an educational website for ethnic awareness called My-People.org. “Jennifer has never lost sight of her own vision of racing competitively in NASCAR, and so partnering with someone as committed as we are, to showcase our various business endeavors is a natural fit.”

            The logo of Finkl and Miller’s newly created label Starr E Music, which is launching several new artists under the mentorship of Master P like the anticipated debut of rap artist RPM within the next few weeks, also will adorn Cobb’s NASCAR Craftsman Truck Series entry. Cobb’s teammates, ARCA RE/MAX Series drivers Amber and Angela Cope, nieces of team owner Derrike Cope, also will run logos from Finkl and Miller’s People First Card, Vault Load Films, and Starr E Music. Rounding out Cobb’s weekend is the introduction of the family-oriented network, Better Black Television (BBTV), designed to appeal to a broad range of television viewers.

            “Racing in NASCAR is all about developing and maintaining relationships with your sponsors, and I’m very excited about working with Jim and Percy on their first venture into the NASCAR Craftsman Truck Series,” said Cobb. “Their passion is evident in everything they do and I hope to play an increasing role in promoting great programs like the People First Card and exciting ventures like Vault Load Films, Starr E Music, and BBTV.”

                        For more information on Jennifer Jo Cobb’s rise through motorsports, please visit www.JenniferJoCobb.com. For additional information on any of the companies referenced in this release, please visit www.PeopleFirstCard.com, www.VaultLoadFilms.com, www.StarrEMusic.com, or www.BetterBlack.tv.com.